Legacy

Meet Raunak and Shanay Siroya, the visionary brothers behind Amethyst, the first real estate project by Siroya Ventures, located in the heart of Dubailand at Majan. Siroya Ventures is a family-driven venture rooted in decades of legacy and expertise across various industries, with real estate at the forefront of its future.

The story begins in the 1970s when our grandfathers first arrived in Dubai, witnessing a city in its infancy — a vast desert with only a few buildings dotting the landscape. Their vision, however, was clear: Dubai was a land of infinite potential, a place where business would flourish, and one of the most promising sectors was construction.

Our family built some of the region’s most remarkable projects, including the Sharjah Gold Souk, establishing a strong foundation in both real estate and investment. Our family’s influence has since grown, solidifying our position as pioneers in the real estate market. With decades of experience in the sector, the decision to expand into real estate development was a natural next step for Siroya Ventures. We recognized the opportunity to leverage our family’s values, legacy, and successful background to create a new chapter in the story of Dubai’s transformation.

In 2023, Shanay returned to Dubai and, after discussing the market with Raunak, who was already well-established in real estate, they realized they had the perfect platform to build something extraordinary. Both their fathers have been deeply involved in the freehold real estate sector since its early days in Dubai, and together, they decided to build on this foundation. With a vast land-bank and the right market conditions, they knew it was time to bring Siroya Ventures into the spotlight.

The name Amethyst was chosen as a tribute to our family’s roots in the jewelry industry, where we are the one of the region’s largest and most renowned jewelry brands. Just as Amethyst, the gemstone, represents wealth, power, and luxury, it also symbolizes clarity and protection, much like our approach to real estate. The precious stone’s deep meaning aligns with our commitment to creating homes of timeless value and unparalleled quality. Just as we’ve created a legacy of exquisite jewelry, we are now creating iconic homes that blend luxury with purpose.

Siroya Ventures stands as a reflection of our family’s enduring values: a rich legacy of craftsmanship, a deep understanding of Dubai’s landscape, and a commitment to excellence that spans generations. With Amethyst, we aim to deliver more than just homes; we are crafting a legacy of luxury, sophistication, and exclusivity.